Depression A Psychological Disorder - 911 Words

Melissa Rivera Psychology Research Paper â€Å"Depression† A psychological disorder is a disorder of the mind involving thoughts, behaviors, and emotions that cause either self or others significant distress. Significant distress can mean the person is unable to function, meet personal needs on their own, or are a danger to themselves or others. There are many different psychological disorders, but the disorder I am choosing to focus on is Clinical Depression. Depression ranges in seriousness from mild, temporary episodes of sadness to severe, persistent depression. Clinical depression is the more severe form of depression, also known as major depression or major depressive disorder. It isn t the same as depression caused by a loss, such as†¦show more content†¦When it comes down to what causes depression, it isn’t completely known but there are many factors that may make someone more prone or subjected to clinical depression. One important factor that may increase someone’s chances of developing this disorder is inher ited conditions. Another factor may be an environmental factor. Alcohol or drug abuse are factors also and can create emotional imbalance which can place someone at risk to developing the two forms of clinical depression. Another factor that can put someone at risk is brain chemistry. Neurotransmitters are naturally occurring brain chemicals that likely play a role in depression. Recent research indicates that changes in the function and effect of these neurotransmitters and how they interact with neurocircuits involved in maintaining mood stability may play a significant role in depression and its treatment (Mayo Clinic Staff, 2016). Clinical Depression can be treated with many or a combination of methods. First method of treatment would be through medication. Antidepressants are a medication used to alleviate depression, there are many different types to tackle on the different forms of depression. Second form of treating a condition of clinical depression is with psychotherapy. Psychotherapy is a popular choice of treating depression andShow MoreRelatedThe Psychological Disorder Of Depression1257 Words   |  6 Pagesexplore and discuss the film Girl Interrupted (1996) by exploring the psychological disorder of depression. Depression is â€Å"a mood disorder that causes a persistent feeling of sadness and loss of interest† (mayoclinic.org). When discussing depression, Patty from Girl Interrupted will be mentioned, the way society deals with depression will be discussed, and treatments for the psychological disorder will also be given. Depression is very common among the population and it does not discriminate againstRead MoreDepression : A Psychological Disorder1423 Words   |  6 PagesJanuary 2016 Depression Depression is a mental disorder that is a feeling of sadness that can interfere with daily life for a person and the family and friends of the person. The some of the major signs or symptoms of depression are thoughts of suicide, loss of interest, and appetite changes. There are many things to know about this disorder such as what the it is, what causes it, who is afflicted by it, how it is diagnosed, and what treatment is available. According to a research, â€Å"depression is a complexRead MoreDepression : A Psychological Disorder983 Words   |  4 PagesDepression According to Funk Wagnalls New World Encyclopedia, depression is a mental disorder characterized by feelings of worthlessness, guilt, sadness, helplessness, and hopelessness. Some of the symptoms that are accompanied by depression include lack of appetite, excessive hunger, weight gain, weight loss, and lack of concentration. If depression is present in someone, they can also experience anxiety. Several medical diagnosis’s can characterize depression such as HIV, Aids, Diabetes, andRead MoreDepression : A Psychological Mood Disorder Essay1720 Words   |  7 PagesDepression is a psychological mood disorder that is common in today’s world. The effect of depression affects the person’s ability to control their feelings and thoughts, resulting in their activities of daily living being negatively affected. For a person to be diagnosed with depression they must have had the symptoms present for 2 continuous weeks at minimum (Nimh.nih.gov, 2015). Correspondingly, de pression in females and the symptoms thereof are different to that of men. From social pressuresRead MoreChildhood Depression : A Psychological Disorder1201 Words   |  5 PagesChildhood depression is a serious psychological disorder that can happen to any child. Studies have shown that depression has escalated over the years. As depression in children rises, teenage suicidal rates have skyrocketed in the last 10 years. This depression has scientist and doctors worried to find solutions to this deadly disorder. Depression makes children feel hopeless and lose interest in activities. This paper will investigate what is childhood depression, what causes depression in childrenRead MoreMajor Depression : A Psychological Disorder870 Words   |  4 PagesMajor depression is a psychological disorder that can affect anyone at any age. It is a mental disorder that is not well-received by many, since there are a lot of negative things that are associated with it. Some people tend to say th at this disorder isn’t real, they think that the person suffering can just easily snap out of it. This leads to people being scared of having depression, so they refuse to get help for fear of alienation from their family and friends, who believe that this disorder isRead MoreAnxiety And Depression : A Psychological Disorder1857 Words   |  8 Pages Anxiety is a psychological disorder that affects many people, both mentally and physically. There are many different types of people who live with this disorder, from the young adults to the older generations and from female to male. There are various ways that the disorder may transform the life of the individual who go through the everyday effects of anxiety. A recent study from the Anxiety and Depression Association of America shows that â€Å"Anxiety disorders are the most common mental illness inRead MoreDepression : The Fastest Growing Psychological Disorder1293 Words   |  6 PagesDepression is one of the fastest growing psychological disorder. It affects a major part of the world population. According to the Anxiety and Depression Association of America (ADAA), depression is defined as a condition in which a person feels discouraged, hopeless, unmotivated or disinterested in life in general. There are two types of depression namely Major Depression and PDD (Persistent depr essive disorder) (America). A major depressive episode involves an interference with the ability to workRead MoreBi Polar Disorder (Psychological Disorders - Manic Depression)1947 Words   |  8 Pagesof bipolar or manic-depressive disorders have been around since the 16-century and affect little more than 2% of the population in both sexes, all races, and all parts of the world (Harmon 3). Researchers think that the cause is genetic, but it is still unknown. The one fact of which we are painfully aware of is that bipolar disorder severely undermines its victims ability to obtain and maintain social and occupational success. Because the symptoms of bipolar disorder are so debilitation, it is crucialRead MoreEvaluating The Mental Health Of The Students And Screen For Psychological And Psychiatric Disorders Such As Depression1612 Words   |  7 Pageshealth questionnaire (GHQ-12) to evaluate the mental health of the students and screen for psychological and psychiatric disorders suc h as depression (Ross, et al., 2006). This study is considered a within-subjects design, because it used the same group of students for all aspects of the study, and the group’s results were measured against themselves. Researchers found relationships between psychological stress/distress, debt and performance. Out of 352 students the median outstanding debt amounted

Essay about The Development of Christian Worship - 2507 Words

The Development of Christian Worship According to Crichton (1992 found in Jones et al.:1997) worship is a religious phenomenon, a reaching out through the fear that always accompanies the sacred to the mysterium conceived as tremendous but also fascinates, because behind it and in it there is an intuition of the Transcendent. (Crichton:1992 in Jones et al:1997:2) There are several approaches to which the subject of worship can be studied. This can be that it is regarded as a branch of historical studies and the results can provide the raw materials of theology, or it is possible to adopt an ethical rather than religious approach. In this essay it is the former of these that I am going†¦show more content†¦It is from here therefore that I will begin my study into the way that Christian worship developed in the early centuries of the new religion. Due to time restrictions and word limitations upon me, I made a tentative decision that within this essay I am going to focus on the issues of the development of Christian worship from its origins of Judaism, worship on a particular day of the week and the Eucharist developments. By this I hope I cover the topic of the developments of Christian worship in a detailed way, however I have simply been selective over the areas of Christian worship covered due to the limitations. It must be allowed at starting that there are certain grounds which constitute a strong ground for the supporting chronological connection and resemblance between Jewish and later Christian worship. These grounds are all focused on the position of Jesus. The whole essence of the Christian church is focused upon the nature of Jesus who was in his human nature of Jewish nationality. Throughout his life on earth it is believed that he actively acted Jewish in both service and Levitical Law. It was also notably the night prior to his death that he was celebrating the Jewish Passover, which later led to the institution of the Christian Eucharist. In addition to thisShow MoreRelatedHow Music Informs The Development Of Christian Worship Throughout History Essay1023 Words   |  5 Pagescomposition having unity and continuity is music.† In the course of this work, I will describe how music informs the development of Christian worship throughout history and the kind of impact it has caused in the life of the worshipping community. Biblical narrative, also found in the Old Testament, includes great examples of the involvement of music within worship that indicates how Christian worship has evolved over time. In his gospel, Matthew mentions Jesus and the disciples, enjoying a time of song andRead MoreQuakers Essay583 Words   |  3 PagesQuakers For the worship service, I visited one of the Quakers Friends meeting houses. Since my familys religious background is Catholic Christian, This offered interesting views and different perceptions. Quakers history and believes were especially brought me interest. When I went to the Quakers Friends house I was nervous because I felt I am the first visitor and I did not know what I supposed to do in there. However, people in Friend house was really friendly and kind to guide meRead MoreA Reflection On My Spirit Essay1416 Words   |  6 Pagesthe act of worship lightly and getting too comfortable. Likewise, the Holy Spirit persuaded me to consider the reason we gather for worship and whether we are telling God’s story. I began this doctoral journey under the assumption that I knew a great deal about worship. Coming from a Latino church where God’s presence is distinct throughout our worship experience, I pondered worship renewal was not necessary. â€Å"Oh foolish me,† is what I thought after being confronted by the fact that worship trends,Read MoreIslam, Hinduism, Buddhism And Christianity Comparison1025 Words   |  5 Pages Kawanami, 2016). Muslims believe in Allah, Christians believe in Jesus Christ, Hindus believe i n multiple Gods (Coomaraswamy, 2011) and Buddhism follower’s belief in various Gods and their enlightened priests especially the most high priests Buddha Almond, P. C. (2007). All these religions regard their places of which as sacred places which bear the presence of God and therefore people gather in this areas to speak to Supreme Beings. To Christians this place is called a church, Muslims it isRead MoreThe Development Of Catholic Worship959 Words   |  4 PagesThe development of Catholic understanding is expressed through Cristian doctrines and features of Catholic communal life. Catholic Christianity raises and attempts to answer questions of ultimate meaning and value through â€Å"rule of faith† and Catholic worship. Sacraments are a part of Catholic worship as they are involved in the liturgical life within church. The rule of faith is a community’s measurement of someone’s faith. The kerygma is six discourses that are referred to as â€Å"proc lamation† andRead MoreThe Psalter Reclaimed Reflection Essay1722 Words   |  7 Pagesthe Nature of Worship According to the Webster?s Dictionary, 1828, one of the meanings of worship is ?to honor with extravagant love and extreme submission.? As Christians, we are taught that we are created to worship God in the same manner that nature declares His glory. Worship, therefore, is a freely given response to who God is and what He has done throughout creation. It is a response based upon the relation between the creator and the created, and as such, worship is a Christian?s way of lifeRead MoreSimilarities And Differences Between Islam And Islam940 Words   |  4 Pagesare referred to as the three Abrahamic religions, this means that in addition to being monotheistic religions that worship the same God, these three religions feature Abraham in a foundational role (Gilman 15). Today’s government structures, traditions and laws of social behavior find their origin in the development of these three main beliefs. Although there has been the development of other religious movements through out the years, Judaism, Islam and Christianity have had the greatest impact onRead MoreAnalysis Of The Book The Great Commission 1735 Words   |  7 Pages4MAT Book Review - The Great Commission to Worship Todd Bush Liberty University EVAN 525-B08: Contemporary Evangelism May 29, 2016 Abstract The question may be asked, â€Å"what is the essence of being a Great Commission Worshipper?† David Wheeler and Vernon Whaley provides subtle element of what the significance is to being a Great Commission Worshipper – a man absolutely and similarly dedicated to evangelism and worship – and an otherworldly procedure that is formational, transformationalRead MoreThe Between Pliny And Trajan976 Words   |  4 PagesJudaism. With this new distinction, persecution also increases. Society viewed Jews who lived in communities throughout the Roman Empire (Diaspora Judaism) as monotheistic. This standing provided Jews with political and societal exemptions from pagan worship and military service. As Christianity grew distinct from Judaism, these exemptions did not apply to this new movement whom many in society were suspicious of. As suspicions grew, rumors were circulated based on misinformation about rituals, feastsRead MoreThe Differences Between Judaism And Judaism8 88 Words   |  4 Pagesworld’s monotheistic religions that eventually led to the development of the two most dominant, monotheistic religions: Christianity and Islam. While Judaism found its beginning through God’s covenant with Abraham, Christianity originated through the life, teachings, death, and resurrection of Jesus Christ. Just as there are many similarities between the two religions, many differences stand as well. In regards to beliefs, both Jews and Christians believe in an almighty, transcendent God who is omniscient

The Impact of Local Television in Today’s Society Free Essays

Local Television in Today’s Society Since the early 1940’s, it has been clearly evident that television has played a crucial role in the way people receive and perceive news media on a day to day basis. According to State of the News Media, viewership and ratings have drastically changed over the years and as of 2012, it is suggested that it is in large part due to the pressing and irreversible shift towards social media. Now our country not only relies on our friendly local newscasters to fill us in on the weather or breaking news irst thing in the morning, but also on the latest KRQE tweet on Twitter or status update on Facebook. We will write a custom essay sample on The Impact of Local Television in Today’s Society or any similar topic only for you Order Now Our world is turning digital and as hard as many may try to stop it, there is no denying that a future in news will rely heavily on the efficiency and effectiveness of social media. So where does this leave our local television stations and ultimately, how will this digital frenzy effect their overall viewership, ratings and longevity? This is the prominent concern in our local news media world today and a question that must be discussed and actively researched to ensure the future of local elevision news. Throughout the course of this semester, the students in this Media Management course have had the opportunity to pick the brains of various news anchors, producers, directors, and Journalists to question and investigate this shift from both print media and local television, to our growing reliance on internet and various social networking sites. Each of our guests was forced to explore the same question: In a time of slipping credibility and growing opinion, how do you succeed in the digital era while maintaining values and traditions of great Journalism that rought us here in the first place? With no surprise, each speaker responded with a similar statement. The gist being that as a society, we must, as a whole, focus on seeking the truth behind any story. We must provide valid, reliable and timely information that pertains and relates to the lives of every member in our community and remain a trustworthy source of news for years to come. We must place precedence on social responsibility. Seems a lot easier said than done considering there has been a noticeable decline in local TV news viewership since 2007. And lthough there was a slight increase in 2011, the mostly steady decline has been cause for great concern in the news world. While reading the substantial amount of information that State of the News Media provided on this issue, it was apparent that network and local stations alike are predominantly losing viewers (or in some rare cases reaching a time of stabilization) in both primetime television spots as well as in nontraditional time slots. The research suggests that although there is the occasional increase in viewers during times of national or worldwide distress, there is indeed a uantitative measure proving simply a sta bilization ot local news audiences in specific time slots (no increase) versus the drastic decline that was evident beginning in 2007. However, this ‘improvement’ was not substantial enough to propose that local TV news has entered a period of new audience growth. According to SNM, â€Å"viewership of network affiliates was up for newscasts in both the morning (5 to 7 a. m. ) and late evening (11 p. m. when averaged across all sweeps periods studied. In the early evening time slot (5 to 7 p. m. , viewership was down slightly. † Delving a little deeper into the sweeps periods offered a clue to at least one reason behind the improvement – there has been higher interest in the news (for example the coverage of the chaos, rebellion, and distress surrounding Egypt and Libya earl ier in the year or the 2012 Presidential election. ) But breaking news or continuous coverage of a significant event may not always dominate the airwaves considering there are times when news is slow and not as easily accessible. At that point reporters must rely on heir own investigative skills and creative thinking to find their own stories to dissect and examine. These facts were reiterated by a large number of our guest speakers in class including Alex Tomlin, Bill Anderson, Doug Fernandez and Jessica Garrate. They all made it a clear point to discuss the importance of understanding the average news consumers’ daily routine, the most critical time of day that any one individual can be reached and what it is that truly attracts a news consumer to a particular station. That is the indeed the key to success for any local station. Understand the consumer and their wants and needs, take initiative on finding imperative stories regarding our community, and consistently provide viewers with the most up to date and relevant news possible while maintaining a good reputation by being credible, reliable and original. In todays news world, this in many instances means Jumping on that social media bandwagon and making the decision to provide consumers with play by plays via the internet. â€Å"Almost every station in the country now has a Facebook page, according to the annual RTDNA/Hofstra survey, and almost 90% have t least one Twitter feed. (SNM, 2012) This move to digital news has proven to be in some cases effective, and in others somewhat irrelevant to the success of local stations (or newspapers) as mentioned by Bill Anderson, general manager of KRQE, and Dan Mayfield, Sr. writer for NM Business Weekly. However, although results of viewer increase due to social media is not definitive; it has great potential to become a positive influence for any news team because social media can encourage consumers to sample any station’s newscast. And once that seed has been planted, it becomes the responsibility of the news team to deliver a quality show that maintains that viewers’ interest. Alex Tomlin, news reporter and correspondent for KRQE, discussed in great detail the value of delivering hard and entertaining news, without focusing on the trend of social media. She mentioned briefly how a reliance on networking sites is viewed in the news world as a method of being lazy and therefore unreliable because it is difficult to attribute any fact to the alleged statements being made. How to cite The Impact of Local Television in Today’s Society, Papers

Introduction to Marketing Management Samples †MyAssignmenthelp.com

Question: Discuss about the Introduction to Marketing Management. Answer: Introduction In this competitive era of business, it has become very difficult to differentiate between ourselves and others. The standards of branding have been levelling up to such an extent that having a brand value has become extremely important for individuals to develop themselves as a brand along with the companies and other organizations which have to build and maintain their brand value (Ahn, Cho Han, 2014). Marking an individual's identity as distinct from the masses is gaining a lot of importance in today's world. Thus, one has to undergo the process of personal branding in which the individual and his or her respective career has to be marked as brands. The brand image is the perception that is held in the other people's minds. It is the process through which individuals and businessmen distinguish themselves to stand out from the crowd by recognizing and expressing the unique value proposition that they possess in both personal and professional environment. This is further promoting across the platforms with image and information consistently in order to achieve a specific objective or goal. In this case, the individual who has completed his graduation is looking forward to having a good employment in the companies through www.seek.com where the companies like Target and Kmart were selected by him for the application of job as Human Resource Manager andMarketing Manager respectively (Charlesworth, 2014). Future Prospects of the Job Profile The individual is interested to work in the companies either in the profile ofMarketing Manager of Human Resource Manager. The requirements that are needed for the profile of Marketing Manager are the individual needs to have a Bachelor degree in Marketing and have to be qualified, chartered marketer. The individual needs to possess strong project management and analytical skills and should have dynamic and confident personality with very broad creative outlook. The individual would have to manage all the marketing activities within the marketing department of the company the individual needs to develop the strategy for marketing of the products and services of the company in the orientation of the objectives of the company. The individual has to coordinate the campaigns of marketing along with the sales activities. For the position of HR manager, the individual needs to have Bachelor degree in HR. he would be in charge of the services, programs, and policies associated with the human resource for the company. As an HR manager, the individual would have to look after the recruitment, staffing, the planning of the organizations and its departments, management and improvement systems for performance, and development of the organization. The individual will also need to look after the employee relations and compliance to the concerns of regulations in regards to the employees (Cornwell Kwak, 2015). The individual is found to have his profiles in Facebook and LinkedIn through which the employers can get to know regarding the candidate's online presence. The online profiles at Facebook are more public oriented which is oriented both personally and professionally. However, the online profile that the individual has on LinkedIn is more suitable for the professional searches. The profile at LinkedIn is effective as it has information regarding the education and career objectives of the individual in details. Through the SWOT analysis, the individual can have effective branding. The strengths that the individual has includes excellent skills of written and verbal communication, strong and effective analytical and research skills, a willingness to listens, skills and proficiency in budget management, ability to think innovatively and creatively. The weakness that the individual has includes work holism, taking too many tasks at a time which relates to the multitasking nature of the individual (Fritz, Sohn Seegebarth, 2017). The opportunities of the individual in future relates to the ability to take advantage of the current market, good network of strategic contacts. The threats that the individual recognizes are the mind-set of the people working with him and changing technology. SWOT Analysis of the individual as per the selected Job Profile The strengths of the individual as a human resource manager in the organization include the creativity and communication that the individual can make with the clients as well as with the employees at the workplace. The weakness that the individual feels to have as Human Resource Manager would include the strong and compulsive need to do things and jobs quickly and getting many things done at the same time which caused stress (Gary, 2014). The opportunities that the individual finds for his profile are being able to look after the loophole that other competitors create in their organization which is addressed and tackled by the individual before it occurs. The threats that the individual finds for himself while working in the position would include the changing climate of the economy which slows down the productivity and increases the chances of him as an HR Manager to opt for employee retention. Thus, emphasizing on the strengths and opportunities would attract the employers through the public profiles (Kumar Bosangit, 2014). Selection of the Social Media for Personal Branding As mentioned in the above section it is quite crucial to make a personal branding for the individual who wants to pursue his or her career for the position of HR Manager or the Marketing Manager. Thus in relation to that, it is also essential to enhance the personal branding in regular intervals. For that reason, it is suggested that the individual should choose the social media sites for the strengthening of the personal branding. The reason behind it is the social media provides the fuel to carry out the process and eventually acts as an engine for the personal branding (Marshall, 2014). Moreover, the social media sites are supposed to enhance the standards of the personal branding. In that context, the processes carried out by the individual to go the branding of its skills as well as qualities with respect to the job positions of HR Manager and Marketing Manager of the multinational companies situated in Australia. Thus thinking himself or herself as the brand in the market the individual selected four social media sites such as the Facebook, Google+, Linked in and Interest. All the four social media sites come under the list of top sites that are being used by a huge number of employees as well as employers. So the individual more specifically chooses the Linked in site as well as the Facebook site to create its personal branding so that the employers can get a clear view of their profile and they will be contacted for the selected job position. Creating profile in Linked in The individual, therefore, takes the step of building the profile in Linked in to attract the attention of the employers to the profile. For that reason, the individual follows some steps that will make them build their personal brand quite successfully. Thus the steps for this process are: Building a Profile Picture: It is the important part which will make the employers to stop on the profile so by having a clear profile picture will make the individual to make their strong personal branding. It will not let the backdrop of the personal brand rather (McDaniel, Lamb Hair, 2013). Creating the professional Headline: In this part the individuals should mention his or her professional skills which will describe his capability in handing the position of HR Manager and the Marketing Manager. It is seen that individual is interested in both of the position that he or she has selected from the www.seek.com in Target Company as well as the K-Mart respectively. Placing of the professional headline as per the interest is one of the vital pieces of text that should be mentioned in the profile. In addition there should be the mention of the essential keywords which will attract the employers to contact the individual for the position. So the individual must provide the contact address comprising of the phone number as well as the email id. Thus the individual try to be more inventive in this context. Providing the Location: In this part the individual should definitely mention the location of his or her feasibility to carry out the recruitment. It is sometimes best to select the home location in Australia but the individual should also mention his or her feasibility to ravel to other location as desirable by the recruiter. This will definitely attract the recruiter. Creating the Profile Summary: This part mentioned by the individual is quite interesting as it contains all the details of the individuals as per the position of position selected by the individual. Thus the individual has mentioned his or her profile summary as per the position of HR Manager in Target Company and the Marketing Manager in K-Mart with efficient and effective credibility along with good track records. Revealing Experience in the particular field: The individual mentioned he or she is a fresher and for that there has been the description of the strength and weaknesses (Mohr, 2016). Providing Education: In this part the individual should mention that he or she has done graduation and based upon the qualification of specialization in marketing and human resources he or she is considering to work with Target Company and K Mart. Mentioning Skills: As the individual is seeking for the position of HR manager and marketing manager so the individual should definitely mention the skills necessary for the HR and Marketing manager. Mentioning recommendations: This part will also attract the employers by viewing the recommendation from other persons which can be helpful in building a concrete portfolio. Providing the Vanity URL along with the profile will help finding the profile in public. Creating profile in Facebook Like the profile in Linked in creating profile in Facebook also need a step by step process which helps the individual in personal branding. Knowing the target audience will help in the individual in reaching the employer and attracting them towards the profile with the mentioned strengths. The branding strategy is decide that includes the mention of the overall life goals along with the passionate actions done within the career with reflect the actual portfolio and will attract the employer of Target Company and K-Mart (Proctor, 2014). Thus it will add value to the personal brand. Making the privacy settings. Filling the profile completely with the requirements needed for the HR manager and Marketing manager (Roberts, 2014). Making the import of the contact which will help in growing the network which will bring the employers to view the profile. Updating the status of the profile which will help in sending single message to large amount of audience (Zhang Vaver, 2017). Thereafter creating a blog or group or page Making the link to the Facebook profile with all other social media sites to promote the profile which will expand the personal branding. Conclusion The paper is prepared to highlight the key insights required for an individual to establish the personal branding. Thus the essential facts mentioned in this paper will be responsible to provide a successful path by which the individual can be able to make him or her quite eligible for the position of selected job position. References Ahn, K.H., Cho, J.W. and Han, S.L., 2014. Introduction to Marketing Channel Management.Paju: Hakhyunsa. Charlesworth, A., 2014.An introduction to social media marketing. Routledge. Cornwell, T.B. and Kwak, D.H., 2015. Sponsorship-linked marketing: Introduction to topics. Fritz, W., Sohn, S. and Seegebarth, B., 2017. Broadening the Perspective on Mobile Marketing: An Introduction.Psychology Marketing,34(2), pp.113-118. Gary, A., 2014.Marketing: an introduction. Pearson Education India. Kumar, A. and Bosangit, C., 2014. Introduction to marketing communications and social media marketing. InMarketing cases from emerging markets(pp. 139-142). Springer Berlin Heidelberg. Marshall, K.P., 2014. Marketing Metrics Workshop 2014Part 1Introduction to Marketing Metrics and an Overview of a Marketing Metrics Course.ADVANCES IN MARKETING, p.263. McDaniel, C., Lamb, C.W. and Hair, J.F., 2013. Introduction to Marketing (International 12th edn).Independence, KY: Cengage Learning. Mohr, J.J., 2016. BMKT 291.02: Special Topics-Introduction to Marketing. Proctor, T., 2014.Strategic marketing: an introduction. Routledge. Roberts, R.E., 2014.Introduction to International Marketing; Case study 1: Using social networking tools for internaitonal marketing. Wiley. Zhang, S.S. and Vaver, J., 2017. Introduction to the Aggregate Marketing System Simulator. research. google. com